Wildflowers, dynamic cliffs with Hollister Hills over the Monterey Bay. Photographed by Daniel Gorostieta

VISIT SANTA CRUZ COUNTY

FIND YOUR AWE.

From a hotel on the beach, to a quaint inn or bed and breakfast, to a vacation rental for the family or a rustic campground, you can rest easy in Santa Cruz County. Opt-in for a hip boutique property or a classic resort with a view. And donโ€™t forget your dog: many properties are pet-friendly!

Destinations

70 miles south of San Francisco, 35 miles north of Monterey, and unabashedly left of center, youโ€™ll find great surf, sandy beaches, redwood-covered mountains, laid-back towns, organic farms, and a burgeoning beer and wine scene. Itโ€™s impossible to pick one place to visit in Santa Cruz County. Take a quick cruz of them all!

Get inspired and start planning your next visit to Santa Cruz County.  #VisitSantaCruz

The color Santa Cruz is obviously our fave - and good news, it looks good on everyone.๐Ÿ˜ 

Hope to see you soon! โœŒ๐Ÿฝ 

#visitsantacruz #santacruz #santacruzcounty #californiacoast #california
We could use a little more timeโ€ฆ Be sure to add @capitolavillage to your Santa Cruz vacation bucket list!

Here are a few must-sees/dos:

1. Beach time ๐Ÿ–๏ธ ๐Ÿ„: surf lessons and rentals are available at @capitolabeach!

2. Stroll the palm tree lined streets and shop at the coastal shops! ๐ŸŒด๐Ÿ›๏ธ Places like @lumengallery_capitola, @katalinasbythesea, @clementine_andco, @sundropcapitola, @ethossantacruz, and many more are bursting with seaside finds! 

3. Discover amazing restaurants and eateries!๐Ÿน๐Ÿฆช From grab and go treats at @capitola.boba.tea to oysters on the patio at  @petescapitola, thereโ€™s something for everyone in the village.

4. Oceanside events are primo here! ๐ŸŒ…๐ŸŽถ Every Wednesday from June 3 - August 19, Capitola hosts free Twilight Concerts! 

5. Take in the seaside beauty around every corner. ๐Ÿชปโ˜€๏ธ Capitola Village is known for its colorful facades, vibrant murals, and coastal blooms. 

Whoโ€™s ready for some time in the village? 

#visitsantacruz #capitola #capitolavillage #santacruz #visitcalifornia
Coastal pace means slowing it down and taking it in. Do you get recharged after some time on the coast? ๐ŸŒŠ 

#visitsantacruz #santacruz #capitola #centralcoast #californiacoast
Rain, clouds, fogโ€ฆ we say, bring on the dramaโ€ฆ ๐ŸคŒ 

These April showers are brining some pretty epic views. Forest greens are brighter, the morning clouds seem magnified, and the coast is getting a spring refresh. ๐ŸŒง๏ธ 

For anyone missing the sun, itโ€™ll be back this week, so no worries. ๐Ÿ˜‰ 

Video Clips ๐Ÿ“น | @dgsc 

#visitsantacruz #santacruz #aprilshowers #spring #santacruzcounty
Welcome to @thealleyoop! ๐Ÿธ๐Ÿ–ค๐ŸŽผ๐Ÿฅƒ 
This brand new speakeasy-style cocktail lounge is creating quite a buzz in Santa Cruz and itโ€™s not hard to why. Cocktails, spirits, wine, and champagne lead the experience, with appetizers and small bites complimenting the stellar beverage menu. The inky, moody, and stylish vibe is adding to the ambiance and is truly like no other spot in the county. 

Have you been to Alley Oop yet? Tell us below! 

Photos ๐Ÿ“ธ | @thecuratedfeast / @wolfpeachcreative 

#santacruz #visitsantacruz #downtownsantacruz #cocktaillounge #alleyoop
Just some of our classicsโ€ฆ โ˜€๏ธ๐ŸŒŠ๐ŸŒด๐ŸŒฎ๐Ÿน

Locations Featured: 
๐Ÿ“ @santacruzwharf ๐ŸŒŠ 
๐Ÿ“ @capitolavillage ๐ŸŒด 
๐Ÿ“ @lupulosc ๐ŸŒฎ 
๐Ÿ“ @labahiahotelandspa ๐Ÿน 

#visitsantacruz #santacruz #capitola #pacificcoast #centralcoast
Green time is really so much betterโ€ฆ Whatโ€™s your favorite spring spot right now in Santa Cruz County? ๐ŸŒฟ๐ŸŒฒ๐Ÿชป๐ŸŒธ๐ŸŒŠ

๐Ÿ“ Featured Locations: Glenwood Preserve, Fall Creek, and Davenport 

#santacruz #visitsantacruz #spring #santacruzcounty visitcalifornia
The perfect remedy: a slow day on the coast. Whoโ€™s due for a dose? โ˜€๏ธ๐ŸŒŠ 

#visitsantacruz #santacruz #capitola #californiacoast #vitaminsea
Shark Fin Cove just got an adorable pup-grade. ๐Ÿฆญ 

#aprilfools #santacruz #visitsantacruz #sharkfincove #davenport
Monday chill, dawn patrol edition. Hereโ€™s a memorable look back at a gorgeous February morning from The Hook.

Clips ๐Ÿ“น | @impactcreative 

#visitsantacruz #surfing #dawnpatrol #thehook #santacruz
Take time to noticeโ€ฆ We canโ€™t get enough of these purple color pops in the @capitolavillage right now! ๐Ÿ’œ๐Ÿชป๐Ÿ’Ÿ

Video Clips ๐Ÿ“น | @dgsc 

#visitsantacruz #capitola #capitolavillage #purple #thecolorpurple
Santa Cruz mornings like thisโ€ฆ pretty much the usual. ๐Ÿ‘Œ 

๐Ÿ“ West Cliff Drive near Swift Street
๐Ÿ•– 7:30am today

#santacruz #westcliff #visitsantacruz #spring #goodmorning
You can say itโ€™s in our DNA ๐Ÿงฌ โ€ฆ Did you know that Santa Cruz is the birthplace of mainland U.S. surfing? Whether youโ€™re in the water or watching the waves, surfing in Santa Cruz is always a must. ๐Ÿ„ 

Video Clips ๐Ÿ“น | @impactcreative 

#surfing #santacruz #visitsantacruz #surf #santacruzsurf
As if it wasnโ€™t clear enough this weekโ€ฆ see ya, winter! ๐Ÿ‘‹ 
Whoโ€™s ready for spring in Santa Cruz? โ˜€๏ธ๐Ÿ–๏ธ๐ŸŒผ

Video Clips ๐Ÿ“น | @dgsc 

#santacruz #visitsantacruz #spring #santacruzcounty #springbreak
3 coffee shops that are clearly passing the vibe โœ…: @11thhourcoffee, @catcloudcoffee + @honeyluxcoffee. These three are a must-try in our book, and not only have great drinks and bites, they also bring a great vibe.

๐Ÿ•š At 11th Hour, we tried the Tiramisu Latte with Mascarpone Cold Foam and a Ladyfinger and we kinda never want this one to go away! Itโ€™s so unique and so good! We also highly recommend any of their bakery itemsโ€ฆ you literally canโ€™t go wrong! ๐Ÿช
Downtown and Westside locations.

๐Ÿˆ At Cat & Cloud, we tried one of their seasonal drinks: Raspberry Cold Foam Matcha and it was a winner! Get it while itโ€™s here and also grab their Avocado Toast - itโ€™s made with @manresabread and has a citrus cucumber avocado mash with pepitas and arugula - so good! ๐Ÿฅ‘ 
Pleasure Point, Westside, Aptos, and Abbott Square locations.

๐Ÿฏ At Honeylux Coffee, we had the Bloom - their raspberry syrup matcha - and it hits like all the rest at Honeylux! You might call them matcha specialists but theyโ€™ve got a bunch more, including their incredible Avocado Toast with watermelon radishes, cherry tomatoes, chives and more. It might get the prize for the best in show for avo toast! ๐Ÿซœ 
Watsonville Hangar location. 

These three are just the tip of the good vibe iceberg here in Santa Cruz County! What other coffee shops do you love to linger? โ˜•๏ธ

#visitsantacruz #santacruz #santacruzcounty
Endless options for natureโ€™s therapy here. ๐ŸŒŠ๐ŸŒพ Whatโ€™s your go-to spot in Santa Cruz County or on the Central Coast? 

Video + Cover Photo ๐Ÿ“ท | @dgsc 

#visitsantacruz #davenport #santacruz #centralcoast #naturetherapy
Forecast is sunny and 70s all weekend and 80s into next week. Consider this your sign to take your first dip of the season - if you havenโ€™t already! ๐ŸŒŠ When was the last time you were in the Monterey Bay? ๐Ÿ„ ๐ŸŠ ๐Ÿ’ฆ 

Video ๐Ÿ“น | @dgsc 

#visitsantacruz #santacruz #capitola #capitolavillage #spring
Current views from Manresa State Beachโ€ฆ ๐ŸคŒ 

This Central Coast treasure in Watsonville has scenic shore breaks ๐Ÿ„, rolling sand dunes, spring flowers ๐ŸŒธ, and expansive beaches ๐Ÿš waiting to be explored! 

Have you been to Manresa yet? ๐Ÿ–๏ธ 

Hereโ€™s some info about the sand dollars that are often found at Manresa: 

๐Ÿš Live vs. Dead: Live sand dollars are dark purple, brown, or grey, often covered in small, moving spines. Dead shells are white or light beige.

๐Ÿ“Location Matters: Much of the Monterey Bay shoreline is part of the Monterey Bay National Marine Sanctuary, where collecting, even shells, can be restricted.

โœ… Best Practice: The best practice is to take photos and leave all sand dollars in place to support the ecosystem.

Photos ๐Ÿ“ธ | @desireexc 

#visitsantacruz #santacruz #manresa #centralcoast #watsonville
Spring is more than just a glimmer hereโ€ฆ sheโ€™s shining bright! ๐ŸŒผ๐ŸŒŠ๐ŸŒธ 

Check our story and bio link for your Santa Cruz Spring Bucket List that highlights all the not-to-miss activities of the season! 

Videos ๐Ÿ“น | @dgsc + @visitsantacruz 

#visitsantacruz #santacruz #santacruzcounty #spring #visitcalifornia
Anyone else absolutely SHOCKED every single year at how pretty spring is in Santa Cruz County? Never. Gets. Old. ๐ŸŒธ๐ŸŒŠ๐ŸŒผ

Video ๐Ÿ“น | @dgsc 
Photos ๐Ÿ“ท | @desireexc 

#spring #santacruz #visitsantacruz #davenport #california
3 food truck recs from 3 of our FAVORITE foodies: @santacruzbucketlist, @doublemeatplease, and @eatwithtanika! We asked the experts and they delivered with some amazing food truck bites you donโ€™t want to miss! What have you tried and what are you adding to your list?

Stop 1, recommended by @santacruzbucketlist: the fish tacos and shrimp tacos from @tacoselchuy! Fresh, delicious and highly recommend ordering their chips and guac too - might be the best guacamole around! ๐ŸŒฎ 
๐Ÿ“ Swift Street Courtyard, 402 Ingalls St, Santa Cruz 

Stop 2, recommended by @doublemeatplease: crunch wrap with flaminโ€™ Cheeto dust and the barria pizza from @chubby_tacos! If you want big bold flavors and food thatโ€™s fun, youโ€™ve gotta add this county spot to your list. ๐Ÿคค
๐Ÿ“ 1960 Freedom Blvd, Watsonville

Stop 3, recommended by @eatwithtanika: flautas from @s.c._eatery are off the charts! Crispy, 100% gluten-free, and seed-oil-free, these flautas are an easy new favorite. Pro tip: get a sample of sauces with your order to see what ones you love! ๐Ÿฅ‘
๐Ÿ“ Locations vary, check their Instagram for location announcements

Ready to try some new food truck bites? Tell us below! And big thanks to our local foodie influencers for putting in the work to find the best bites around the county. ๐Ÿซก

#visitsantacruz #santacruz #santacruzfood #foodtrucks #santacruzfoodie
Spring has sprung on the coast of Santa Cruz County. ๐ŸŒธ๐ŸŒพ๐ŸŒผ Want to see our top picks for wildflowers this season? Check our bio ๐Ÿ”— and story!

Video Clips ๐Ÿ“น | @dgsc 

#spring #californiacoast #visitsantacruz #santacruz #wildflowers
Can we get an amen? Capitola is the springiest little beach town on the California coast! The @capitolavillage is always a kaleidoscope of color with its palette of pastel buildings and vibrant murals, but come spring, the coastal blooms burst with even more springtime hues! ๐ŸŒธ๐Ÿชป๐ŸŒŠ๐ŸŒผ๐ŸŒบ

Be sure to visit Capitola this spring for a pop of color and a total mood boost! 

Video ๐Ÿ“น | @dgsc 

#capitola #santacruz #visitsantacruz #spring #californiacoast